Original Penguin Clothing Selects Escape for their Sales Force Automation Needs
7/28/2004
SAN DIEGO--(BUSINESS WIRE)--July 28, 2004--Indra Technology Inc., a leading provider of order automation business solutions for the apparel, footwear and sporting goods industries, announced that Original Penguin(R), a subsidiary of Perry Ellis International, has gone live with Escape(TM) for their sales force. Indra technology estimates that the Escape software solution processes over $500 million in non-EDI sales each year for over 25 companies.
Two divisions of Perry Ellis International, including Ping(R) Collection and Jantzen(R) have already gone live with Escape, with more divisions in line for the near future. Luis Paez, chief information officer of Perry Ellis, acknowledged Escape's great versatility in managing so many of his company's product lines. "Escape is a powerful tool for our sales reps to enter and manage orders in the field. Not only do our sales reps report on Escape's ease of use, they also feel empowered through its centralized catalog management and detailed order visibility features. From a corporate standpoint, we are able to exercise and maintain control of the entire order management process while increasing sales, reducing order processing costs and increasing our customer's overall satisfaction."
Jim Beavers, Indra Technology's chief operating officer, added, "Escape is so effective in streamlining the order management process and reducing errors that our customers typically see a return on their investment in less than six months."
About Perry Ellis International
Perry Ellis International is a leading designer, distributor and licensor of apparel and accessories for men and women. The company, through its wholly owned subsidiaries, owns or licenses a portfolio of brands that includes 25 of the leading names in fashion such as Perry Ellis(R), Axis(R), Original Penguin(R), Cubavera(R), Ping(R) Collection, Nike(R) Swim, Jantzen(R), Tricots St. Raphael(R) and Grand Slam(R). Original Penguin is a unique fashion collection of men's and women's apparel, accessories and footwear. The Penguin originated in 1955 and quickly became known as the original golf shirt brand.
About Indra Technology and Escape
Escape(TM) is a proven software solution that has been embraced by over 25 manufacturers. Escape consists of a suite of fully integrated components to automate and dramatically streamline a manufacturer's non-EDI ordering channels into their existing back office system. By streamlining the order entry process, Escape eliminates errors, increases customer satisfaction and ultimately saves money through decreased order processing costs and reduced inventory. Clients include VF Corp. (NYSE:VFC), Perry Ellis Intl. (NASDAQ:PERY), Spalding Sports Worldwide Inc. (a division of Russell Corp.) and Top Flite Golf Company (a wholly owned subsidiary of Callaway Golf).
For more information on Escape and how it can help your company's sales order & management process, contact Indra Technology Inc.: www.orderautomation.com; sales@indratech.com; 858-576-0593.
