Aqua-Lung Selects Escape Sales Force Automation Software Solution
6/24/2004
San Diego, June 24, 2004 (Business Wire) -- Indra Technology Inc., a leading provider of order automation business solutions for the apparel, footwear and sporting goods industries, has announced that Aqua-Lung America, one of the world’s best brands in aquatic equipment, has purchased Escape™" for their sales force order management system. “As our business has grown, we have been in search of an easy to use, automated system for our sales force to submit and manage their orders while on the road,” stated Stephen Murnane, Executive Vice-President, Aqua-Lung America. “Not only is Escape™ ‘rep friendly’, this solution offers us detailed reporting, centralized catalog management, and order visibility throughout our entire sales operation. We were also impressed that Escape™ is ‘ERP neutral’ and easily integrates into our existing back office system.” To meet an important need of Aqua-Lung, a forecasting module has been created and added to Escape™ suite of products. This customized planning feature will allow the company to abandon their manual system and replace it with an automated, fully integrated system to help Aqua-Lung forecast their future product requirements and assist their customers with a robust merchandise buy planning feature. About Aqua-Lung Aqua-Lung is the name that first introduced the world to Scuba diving more than 60 years ago when Jacques-Yves Cousteau and Emille Gagnan developed the first "Aqua-Lung." The excitement and adventurous spirit of that first dive continues today and is reflected in Aqua-Lung's dedication to quality and innovation. Today, both Aqualung International and Aqua-Lung America are highly successful divisions of Air Liquide. With more than 200 employees in the U.S. and over 500 employees worldwide, Aqualung International now has 12 divisions throughout the world. Additional information on Aqua-Lung can be accessed through their website: www. aqualung.com.
About Indra Technology Inc.
The Escape™ software solution consists of a suite of fully integrated components to automate and dramatically streamline a manufacturer’s non-EDI ordering channels into their existing back office system. Clients include VF Corporation (NYSE: VFC), Perry Ellis Intl. (NASDAQ: PERY), Spalding Sports Worldwide Inc. (division of Russell Corporation), Top Flite Golf Company (wholly owned subsidiary of Callaway Golf).
For more information on Escape™ contact Indra Technology Inc.: www.orderautomation.com; sales@indratech.com; 858-576-0593.
